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Never Eat Alone: And Other Secrets to Success, One Relationship at a Time (Portfolio Non Fiction)

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An updated and expanded edition of the runaway bestseller Never Eat Alone by Keith Ferrazzi Proven advice on networking for success: over 400,000 copies sold. As Keith Ferrazzi discovered early in life, what distinguishes highly successful people from everyone else is the way they use the power of relationships - so that everyone wins. His form of connecting to the worl An updated and expanded edition of the runaway bestseller Never Eat Alone by Keith Ferrazzi Proven advice on networking for success: over 400,000 copies sold. As Keith Ferrazzi discovered early in life, what distinguishes highly successful people from everyone else is the way they use the power of relationships - so that everyone wins. His form of connecting to the world around him is based on generosity and he distinguishes genuine relationship-building from the crude, desperate glad-handling usually associated with 'networking'. In Never Eat Alone, Ferrazzi lays out the specific steps - and inner mindset - he uses to reach out to connect with the thousands of colleagues, friends, and associates on his Rolodex, people he has helped and who have helped him. He then distills his system of reaching out to people into practical, proven principles. Keith Ferrazzi is founder and CEO of Ferrazzi Greenlight, a marketing and sales consulting company. He is the author of the #1 New York Times bestseller Who's Got Your Back and has been a contributor to Inc., the Wall Street Journal, and Harvard Business Review. Previously, he was CMO of Deloitte Consulting and at Starwood Hotels & Resorts, and CEO of YaYa media. He lives in Los Angeles and New York.


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An updated and expanded edition of the runaway bestseller Never Eat Alone by Keith Ferrazzi Proven advice on networking for success: over 400,000 copies sold. As Keith Ferrazzi discovered early in life, what distinguishes highly successful people from everyone else is the way they use the power of relationships - so that everyone wins. His form of connecting to the worl An updated and expanded edition of the runaway bestseller Never Eat Alone by Keith Ferrazzi Proven advice on networking for success: over 400,000 copies sold. As Keith Ferrazzi discovered early in life, what distinguishes highly successful people from everyone else is the way they use the power of relationships - so that everyone wins. His form of connecting to the world around him is based on generosity and he distinguishes genuine relationship-building from the crude, desperate glad-handling usually associated with 'networking'. In Never Eat Alone, Ferrazzi lays out the specific steps - and inner mindset - he uses to reach out to connect with the thousands of colleagues, friends, and associates on his Rolodex, people he has helped and who have helped him. He then distills his system of reaching out to people into practical, proven principles. Keith Ferrazzi is founder and CEO of Ferrazzi Greenlight, a marketing and sales consulting company. He is the author of the #1 New York Times bestseller Who's Got Your Back and has been a contributor to Inc., the Wall Street Journal, and Harvard Business Review. Previously, he was CMO of Deloitte Consulting and at Starwood Hotels & Resorts, and CEO of YaYa media. He lives in Los Angeles and New York.

30 review for Never Eat Alone: And Other Secrets to Success, One Relationship at a Time (Portfolio Non Fiction)

  1. 5 out of 5

    Jaclyn

    This book is a huge elitist bragging session for Keith Ferrazzi. I picked it up to get some tips on networking for a new business we're starting and it eventually began grating on my nerves. I'm not sure how many times it's necessary to congratulate yourself in your own book about how great you are, but the author went above and beyond that limit. A large network is great but I am not about to start proclaiming that having hundreds of people as contacts is what's going to make me successful. Get This book is a huge elitist bragging session for Keith Ferrazzi. I picked it up to get some tips on networking for a new business we're starting and it eventually began grating on my nerves. I'm not sure how many times it's necessary to congratulate yourself in your own book about how great you are, but the author went above and beyond that limit. A large network is great but I am not about to start proclaiming that having hundreds of people as contacts is what's going to make me successful. Get a grip. He needs an ego check. Any valuable points made in this book could have been summed up in a small 5 page essay. 2017 Edit: This review keeps popping up as people like it. I just looked at a book list my company has created on great books to improve yourself in business, life, etc. A sort of inspirational vitality book amalgamation. This was on it and I immediately assumed all the other books were trash - which shows how much my dislike of Ferrazzi must have infiltrated my brain over the years since reading this.

  2. 4 out of 5

    Iris

    nothing authentic here. i need to stop picking up cheetos-colored books.

  3. 5 out of 5

    Chad Warner

    In my efforts to spread the word about OptimWise, my technology services company, I've been attending more local workshops, lectures, and networking events. After hearing a few people recommend this book for networking advice, I decided it'd be worth my time to check out. It's too early to tell whether this book will improve my networking skills, but I'm definitely optimistic. Ferrazzi packs the book full of advice, tips, and anecdotes from his personal life. To add credibility, he also reference In my efforts to spread the word about OptimWise, my technology services company, I've been attending more local workshops, lectures, and networking events. After hearing a few people recommend this book for networking advice, I decided it'd be worth my time to check out. It's too early to tell whether this book will improve my networking skills, but I'm definitely optimistic. Ferrazzi packs the book full of advice, tips, and anecdotes from his personal life. To add credibility, he also references a few studies and statistics. The book's title comes from Ferrazzi's recommendation that you never eat alone; he uses sharing meals as an example of one way to include others in whatever you're doing. Ferrazzi's main idea is that instead of cold, calculating, traditional networking, you should make genuine friends. First make friends, he says, then make them clients. The more people you know, the more opportunities will come your way, and the more help you'll get. Your circle of influence will widen naturally. Early on, he says you must find your "blue flame": the intersection of your passion and talent. This is where you can be most successful. Then, share your passions; invite people into your personal life by sharing meals, hobbies, and events. This will lead to the friendships required for his form of networking. Another point he hits several times is reciprocity; again, not in the traditional "I'll scratch your back if you'll scratch mine" way, but giving without keeping score, then benefiting from the inevitable return of favors. He says to give generously and ask for generosity from others. I agreed with most of Ferrazzi's ideas, but not with one he presents at the very end. He proposes that there's no such thing as a work/life balance, because if you like the people you work with and the work you do, there's no need to distinguish between work and personal life. I don't buy this, because although you can become friends with colleagues and business partners, it's not always possible to work with your family and friends, the people that we most enjoy spending our time with. Notes Ask not what people can do for you, but what you can do for them. Create a Relationship Action Plan 1. Set goals for every 3 months and year, 3 years out. 2. Identify the people, places, and things required to meet those goals. 3. Reach out to the people who can help you achieve your goals. Create a board of advisors to act as cheerleaders and supervisors. Be bold and willing to ask; it never hurts to ask. Become an active member in clubs, and work up to being a leader. Meet 1 new person per week, no matter where or how. Research people before meeting them to find common interests. Warm calling 1. mention a familiar person or organization 2. state your value proposition (what you can do for them) 3. talk only enough to set up a face-to-face meeting 4. aim high, then compromise Invite people from different parts of your network to events so they get to know each other. The quality of time you spend with people is more important than the quantity. Follow up within 12-24 hours of meeting someone 1. cite something specific you talked about 2. ask to meet again 3. offer them something so they want to meet again Make a connection quickly 1. look them in the eyes 2. listen intently 3. ask personal questions 4. reveal your vulnerability Connect with "superconnectors" (well-connected people outside your profession). Avoid safe, boring talk. Talk about religion, romance, politics, and your passions. Listen attentively and use people's names. Help people with the 3 most important things: health, wealth, and children. Become an indispensable power broker, helping others succeed. Ping your contacts at least a few times each year to stay in touch. Birthdays are the best time. Throw dinner parties with a mix of people. Use "anchor tenants" to bridge to others outside your social circle. Connect with the famous and powerful through organizations, clubs, conferences, fundraisers, nonprofit boards, sports, etc. If you can't find a club, start one!

  4. 5 out of 5

    Thomas

    3.5 stars As someone who feels skeptical about business and networking and most things professional (i.e. elitist), I came into this book with low expectations. Never Eat Alone looks like another career-oriented self-help book aimed at elevating one's wealth and making connections to get ahead. And while it does focus on both of those things - relationships, how to sell yourself and your brand - I appreciated Keith Ferrazzi's emphasis on vulnerability and kindness. He advocates for caring about o 3.5 stars As someone who feels skeptical about business and networking and most things professional (i.e. elitist), I came into this book with low expectations. Never Eat Alone looks like another career-oriented self-help book aimed at elevating one's wealth and making connections to get ahead. And while it does focus on both of those things - relationships, how to sell yourself and your brand - I appreciated Keith Ferrazzi's emphasis on vulnerability and kindness. He advocates for caring about other people and using that concern for others as a platform for genuine, professional growth. His comments about vulnerability surprised me in a pleasant way, because they shattered the idea of of always maintaining a flawless image to get ahead in the working world. A few of the other highlights in this book include: the idea of finding your blue fame (where your passion and practical abilities intersect), Ferrazzi writing that we should introspect more about our values and that we should seek therapy if we want it, and his note to stay humble, even when you feel like a great success. I have a few critiques of Never Eat Alone, too. Ferrazzi states that networking gets a bad rep for being a shallow, non-authentic activity. While he urges us to view networking as an opportunity for genuine connection, which I loved, I still felt that throughout the book his conceptions of networking aligned with the negative stereotypes he aimed to avoid - a more thorough or refined analysis of connection-making may have helped him craft a unified message about the ethics of networking. He also could have allocated more attention to issues of privilege and disparity, as he himself comes from a disadvantaged background. Certain people in society (e.g., affluent white men) can benefit from his strategies with ease, while minorities will have to work so much harder to succeed; I wish he had included more tips on how to not feel encumbered by a less-privileged background. And, my last critique: I could not stand the title of this book. I have my bias; as an outgoing introvert, I like to eat alone as a break from interacting with people all the time (and I read this book while eating alone several times, too.) Either way, the title simplifies the book's meaningful messages in a way that does not serve them justice. Overall, recommended to those who want to read a straightforward, well-written book about connection-building. I can see business and career-oriented folks getting a kick out of this one, though its ideas could help anyone who wants to expand their social circles.

  5. 4 out of 5

    kareem

    original review: http://www.reemer.com/archives/2005/0... I forget how I first came across this book, but it seemed to be one of those (like Blink, The Tipping Point, The Wisdom of Crowds, etc.) that was getting a lot of press on blogs that I read frequently. Ferrazzi has an interesting blog for Never Eat Alone and Phil Terry of Creative Good suggested I give it a go to help connect with folks at the Gel conference this week. The book is about how to meet people and develop deeper relationships mor original review: http://www.reemer.com/archives/2005/0... I forget how I first came across this book, but it seemed to be one of those (like Blink, The Tipping Point, The Wisdom of Crowds, etc.) that was getting a lot of press on blogs that I read frequently. Ferrazzi has an interesting blog for Never Eat Alone and Phil Terry of Creative Good suggested I give it a go to help connect with folks at the Gel conference this week. The book is about how to meet people and develop deeper relationships more quickly. Ferrazzi shares his philosophy on life--you can't succeed without the help of others--and outlines strategies to make connecting easier. These strategies are a reinforcement of the Golden Rule, and they boil down to things like: Always looking to help or connect people, Have a story to tell, Show vulnerability first to make the conversation more intimate, Become indispensible in one specific area to become more valuable to your company, Ping your contacts at least once a quarter, Do your homework; make sure you know details about the people you will be meeting, Be bold; believe you have something to offer and others will treat you as such, and Speak at, or start a conference to develop your personal brand. The advice Ferrazzi presents is useful for managing one's personal and professional lives (in his life, Ferrazzi does not make a distinction between the two) and really preaches that a different mindset is required in order to be always connecting. It's a good read, and while Ferrazzi name-drops a lot, he's ultimately a (smart, ambitious) kid from working class Pennsylvania who has networked his way to both success and what sounds like a fulfilling life.

  6. 5 out of 5

    Bebe Burnside

    It started out really good. Mr. Ferrazzi talked about the importance of treating others well and not just networking because of what you can get out of it. If you have read the secret it is the same idea. Then it turned into the story of why Kieth Ferrazzi totally rocks and is so successful. He went from talking about why you should treat people well and not look for the big sale to how to meet people who will land you the big sale. I would say he talks the talk but does not walk the walk. I cou It started out really good. Mr. Ferrazzi talked about the importance of treating others well and not just networking because of what you can get out of it. If you have read the secret it is the same idea. Then it turned into the story of why Kieth Ferrazzi totally rocks and is so successful. He went from talking about why you should treat people well and not look for the big sale to how to meet people who will land you the big sale. I would say he talks the talk but does not walk the walk. I could not even finish it. When he started blabbing about how people in first class are so special and people in coach are just not...well guess what Keithy Boy we will never meet cause I always fly coach. If someone can tell me it picks up and has a great ending, maybe I'll try again..but really there are plenty of better written books with the same good advise and not page after page of why the author is so fabulous.

  7. 4 out of 5

    ScienceOfSuccess

    TL;DR It's better to know everyone in the world than not know them. Great networking book.

  8. 4 out of 5

    Amir Tesla

    Filled with wisdom. Loved it.

  9. 4 out of 5

    Chantal

    I sat through a brilliant networking lecture a few months ago and I kept thinking about how much more good you can do in the world if you have built relationships with people. The lecture really got me thinking about the value of building relationships with others in order to better serve them. I taught a lesson about it at church...and got such a dead response. After the lesson, a friend suggested this book that he had previously read and brought it by for me to read. I spent the next week devo I sat through a brilliant networking lecture a few months ago and I kept thinking about how much more good you can do in the world if you have built relationships with people. The lecture really got me thinking about the value of building relationships with others in order to better serve them. I taught a lesson about it at church...and got such a dead response. After the lesson, a friend suggested this book that he had previously read and brought it by for me to read. I spent the next week devouring it. It seemed to be a culmination of everything I'd been learning about and thinking about up to this point. It mentioned several characters (Benjamin Franklin) and books (How to Win Friends and Influence People) that I just love. I thought the author had many valid points. It seems to be human nature that if you help people, they will help you. Give, and you get, or so my life experience has taught me. The book seems to follow in a similar style to How to Win Friends and Influence People, which gives you a selfish reason to be nice, here he gives you a selfish reason to reach out, to give, to create and support communities. Ultimately, I think these principles are intrinsically good. They bear value even if there is nothing in it for the giver. Both books have manipulative undertones. I've come to realize, however, that saying 'look at all the good you'll generate by living by these principles' isn't as persuasive as 'look at how much money you can make or how loved you can be by living these principles'. Humans are generally motivated by 'how will this benefit me'. Thus, even though he often discussed the non-altruistic side of networking, I still think his book is effective in both persuading and teaching readers to network more, and more effectively. My take home lesson was - get more involved. And I will.

  10. 4 out of 5

    Shane

    I read about this book some time back and finally taken the time to read it. My goal in reading this was to improve my own networking and relationship building skills while staying true to my own values and principles. Ferrazzi’s approach is aggressive and there are something’s that simply do not work well for me. I gained additional knowledge and ideas from this book and it also reinforced much of what I know. Not a page turner but overall this was worth the read. I appreciated Ferrazi’s rise f I read about this book some time back and finally taken the time to read it. My goal in reading this was to improve my own networking and relationship building skills while staying true to my own values and principles. Ferrazzi’s approach is aggressive and there are something’s that simply do not work well for me. I gained additional knowledge and ideas from this book and it also reinforced much of what I know. Not a page turner but overall this was worth the read. I appreciated Ferrazi’s rise from working class roots. I liked the fact that he points out it is about giving before receiving, developing trust, helping people and clearly points out that it is about relationships not your own personal success. This is also a practical how to book, with simple examples of how to do things, break the ice, and initiate conversations and relationships.

  11. 4 out of 5

    Eric

    Much of what the book talked about was what I already knew. I didn't like how he talked about mostly cliche advice like "Find your passion and things like money will naturally follow”. Also, it seemed that Ferrazzi was trying to use the book as some kind of a biography to brag about his accomplishments. He seems really proud and full of himself, with a huge ego. He may be qualified to be like that because I do think what he achieved is impressive, and I have nothing against being proud of onesel Much of what the book talked about was what I already knew. I didn't like how he talked about mostly cliche advice like "Find your passion and things like money will naturally follow”. Also, it seemed that Ferrazzi was trying to use the book as some kind of a biography to brag about his accomplishments. He seems really proud and full of himself, with a huge ego. He may be qualified to be like that because I do think what he achieved is impressive, and I have nothing against being proud of oneself. It’s just that his tooting his own horn frequently went overboard in several sections of the book. His tone was rather preachy and patronizing, which was annoying. I even got a feeling that the author was interested more in bragging about his victories than in sincerely helping or giving something of value to readers, though I don't deny that the book had some good wisdom scattered throughout the book. He also seems very elitist, and I feel that much of his advice wouldn't be as easily applicable for people with no Ivy League background. Overall, I am quite disappointed with the book.

  12. 5 out of 5

    Sergei_kalinin

    Очень странная книга... Начну с того, что пока дошли руки её прочитать - слышал о книге очень противоречивые отзывы. И подметил некую тенденцию в этих самых отзывах :) Если книгу читал ярко выраженный экстраверт - он отзывался о ней с восхищением, и давал самые высокие оценки: "Очень полезная книга для жизни! С её помощью можно задружиться с кем угодно, стать популярным человеком!" (и т.д. и т.п.) Если читателем был интраверт, то книжку он критиковал жёстко и бескомпромиссно: "Это всё тупая и пов Очень странная книга... Начну с того, что пока дошли руки её прочитать - слышал о книге очень противоречивые отзывы. И подметил некую тенденцию в этих самых отзывах :) Если книгу читал ярко выраженный экстраверт - он отзывался о ней с восхищением, и давал самые высокие оценки: "Очень полезная книга для жизни! С её помощью можно задружиться с кем угодно, стать популярным человеком!" (и т.д. и т.п.) Если читателем был интраверт, то книжку он критиковал жёстко и бескомпромиссно: "Это всё тупая и поверхностная американская фигня, совершенно бесполезная в нашей жизни!" (и т.д. и т.п.) Мне лично прочитать книгу очень хотелось хотя бы потому, что я - выраженный интраверт, с людьми схожусь долго и вдумчиво :) Именно поэтому было вдвойне любопытно поверить столь противоречивые отзывы о книге собственными впечатлениями. Считаю, что тема отношений (построения, поддержания, развития, использования и др.) в ближайшие лет 5-10-20 в нашей стране будет только набирать свою актуальность. Причина проста: социальный уклад СССР разрушен (включая социальные нормы построения и поддержания отношений); "коллективизм" и "общинность" - не более, чем исторические или мифологические понятия. Стране сделали прививку капитализма - с изменением системы социальных ценностей; с расслоением на богатых и бедных; с креном в абсолютную "свободу" для каждого и "индивидуализм". Проще говоря - грядёт эпоха Великого Одиночества, когда каждый сам по себе. В худшем случае - это "война всех против всех". В частом случае - это всем на всех напевать ("всё равно"). В лучшем случае - сбиваемся в группу, объединенную общей наживой, и дружно топаем к социальной ценности "богатство" ("благосостояние"). "Цивилизованный" (развитой) капитализм на Западе вроде бы научился справляться с этим самым Одиночеством (а м.б. просто болезнь загнали вглубь?). А у нашего российского общества, "укушенного" капитализмом - всё ещё впереди. Способы сколачивания персонального финансового капитала могут быть разными. Один из путей - сначала скопить социальный капитал (те самые контакты и отношения с "полезными" людьми), который потом уже можно конвертировать в деньги. Собственно книга и посвящена стратегии и тактике сколачивания этого самого социального капитального... Что понравилось: В вопросах тактики (т.е. в конкретных способах и приёмах создания / поддержания / развития отношений) книга очень хороша! Часть рекомендаций можно смело отнести к созданию персонального бренда. Что вполне логично: чтобы люди захотели общаться с вами, надо что-то представлять из себя. Часть советов посвящена навыкам общения, вопросам этикета и организации деловых (но при этом "неформальных") коммуникаций. В общем, книга из разряда "сам себе пиарщик" :) , но написано довольно толково. Также в книге есть отдельные интеллектуальные "изюминки", за который автору отдельное "Спасибо!" :) Например, о том, что т.н. "баланс" между работой и личной жизнью - невозможен, что это мифология. Автор приводит очень хорошие доказательства этого тезиса, но пересказывать их не буду - читайте сами, интересно! :) Что не понравилось: на уровне стратегии книга содержит очень серьезное противоречие. С одной стороны очевидно, что связи и отношения с другими людьми - не самоцель, а всего лишь стредство для достижения других ценностей и целей - карьерных высот, богатства, популярности и т.п. С другой стороны, автор призывает быть альтруистом, т.к. единственный по его мнению способ создавать и поддерживать отношения - бескорыстно помогать другим людям. В книге очень много псевдогуманистического бла-бла-бла (про то, что надо "отдавать"). Но если читать внимательно, то в описанных автором ситуациях и кейсах на самом деле речь почти везде идёт об обмене (или даже о торге). Что как-то не очень сочетается с пафосом про "отдавать" :) Книга написана "из образа" эдакого драйвового тусовщика, рубахи-парня, который всем (а у него 5000 фамилий в записной книжке) направо и налево "отдаёт". После чего благодарные партнеры по отношениям "возвращают" ему всё сторицей. Книга как бы про альтруистическую игру, про совместное развлечение "милых" людей. Но на самом деле в этой игре работает другая логика: если контакт мне необходим для достижения каких-то целей, то я концентрируюсь на отношениях именно с данным человеком (в это время ничего не "отдавая" другим). Мало того, я не "отдаю", а инвестирую разного рода ресурсы (не бесконечные!) в эти отношения :) И если эти инвестиции не дают результата? Если другой человек привык только "получать", а "отдавать" ничего не собирается? Повторюсь: любые отношения - это игры обмена, а не некий мировоззренческий бескорыстный альтруизм, как это пытается представить автор. Следовательно, в этих играх бывают проигрыши (о чем не пишет автор). Следовательно, существуют условия, ограничивающие игру обмена, а также правила её прекращения в случае выхода за ограничения (о чем также молчит автор). Резюме: Читать было интересно :) С учётом описанного глобального противоречия в стратегии, книга заслуживает крепкой "троечки". Но поставил ей "четверку", т.к. выписал для себя (как выраженный интраверт ;) ) порядка 20 пунктов, над которыми мне лично работать и работать :)

  13. 4 out of 5

    Oana Sipos

    He's an American. So as some of my friends said, you have the feeling of shallowness in relationships. Not all his pieces of advice would work in Europe, where I think it takes longer to build a relationship, but which will ultimately be much more meaningful and deep. Here are, however, some things that are worth to be noted: - if you never ask, the answer is always no - respect the goalkeeper's role and make them your friend - the follow-up is the hammer and nails of your networking tool kit - the He's an American. So as some of my friends said, you have the feeling of shallowness in relationships. Not all his pieces of advice would work in Europe, where I think it takes longer to build a relationship, but which will ultimately be much more meaningful and deep. Here are, however, some things that are worth to be noted: - if you never ask, the answer is always no - respect the goalkeeper's role and make them your friend - the follow-up is the hammer and nails of your networking tool kit - the most memorable gifts I have ever received are those whose value could not be measured in terms of dollars and cents - a commando knows that you have to get people to like you first. The sales come later—in the follow-up discussions you have after the conference. - If 80 percent of success is, as Woody Allen once said, just show-ing up, then 80 percent of building and maintaining relationships is just staying in touch. - The lesson? Even a Harvard MBA or an invitation to Davos is no substitute for personal initiative.

  14. 4 out of 5

    Nguyen Linh Chi

    This book provides me with some outstanding networking advices, such as categorizing your contacts, pinging, be a person of content and reciprocity. However, this book is a bit general (especially Section 5: Trading Up and Giving Back) because in my opinion, body language and small talk are more important to connect with people. This book is more about maintaining your contacts rather than recommending what you should say in the first place. If you are a newbie or a graduate student like I am, I This book provides me with some outstanding networking advices, such as categorizing your contacts, pinging, be a person of content and reciprocity. However, this book is a bit general (especially Section 5: Trading Up and Giving Back) because in my opinion, body language and small talk are more important to connect with people. This book is more about maintaining your contacts rather than recommending what you should say in the first place. If you are a newbie or a graduate student like I am, I highly recommend How to Talk to Anyone: 92 Little Tricks for Big Success in Relationships which is more applicable in every life situation.

  15. 4 out of 5

    Dana Kushpler

    Я все покращувала і покращувала своє враження від книги чим ближче доходила до кінця. Справа в тому, що спочатку мене відштовхнула дещо зверхня, як мені здалося, манера автора описувати свій досвід як єдино правильний. Та з певної глави я зрозуміла, що ця своєрідна щирість Кейта Феррацці - нагода для добродушного сміху і більшої довіри до його порад. Адже автор не намагається прикрасити своє вміння налагоджувати і підтримувати велику мережу контактів, вміло використовувати їх для своїх цілей, пр Я все покращувала і покращувала своє враження від книги чим ближче доходила до кінця. Справа в тому, що спочатку мене відштовхнула дещо зверхня, як мені здалося, манера автора описувати свій досвід як єдино правильний. Та з певної глави я зрозуміла, що ця своєрідна щирість Кейта Феррацці - нагода для добродушного сміху і більшої довіри до його порад. Адже автор не намагається прикрасити своє вміння налагоджувати і підтримувати велику мережу контактів, вміло використовувати їх для своїх цілей, проектів і задумів, бо він і справді спеціаліст у цьому. Разом з тим, він підкреслює, що таке будування мережі стосунків буде успішним лише тоді, коли ми навчимося віддавати, ділитися, думати про вигоду іншої сторони на стільки ж як і про свою. Особливо корисними мені були останні розділи книги, в яких подані розкішні ідеї того як організувати вечірку в себе, щоб зібрати людей зі спільними інтересами та з різними можливостями. Тут Феррацці ділиться практичними порадами з організації контактів, їх оновлення, частоти "нагадувань про себе", привітань. Ну от, читаєш, спочатку аж дивно і неприємно від "штучності" всього процесу, а з кількома сторінками, розділами стає зрозуміло, що це підхід відвертого Феррацці, я ж можу застосовувати його в тій мірі, яку буду вважати прийнятною для себе. І ще хочу похвалити цікаві розповіді з біографій відомих людей, які розміщені вкінці кожної глави. Вони дуже доповнюють сказане в розділі на реальних прикладах. Раджу цю книгу до прочитання усім, хто працює в сфері маркетингу чи зв"язків з громадськістю, людям, які швидко притягують до себе увагу, але найбільше тим, хто хоче розвинути у собі вміння спілкуватися і підтримувати контакти з людьми з найрізноманітніших сфер.

  16. 4 out of 5

    Ben Campopiano

    Disciplined dreamers all have one thing in common: a mission. The mission is often risky, unconventional, and most likely tough as hell to achieve. But it is possible. The kind of discipline that turns a dream into a mission, and a mission into a reality, really just comes down to a process of setting goals. Throughout his career, Bill Clinton’s political aspirations and his ability to reach out to others have gone hand in hand. He made it a nightly habit to record, on index cards, the names and Disciplined dreamers all have one thing in common: a mission. The mission is often risky, unconventional, and most likely tough as hell to achieve. But it is possible. The kind of discipline that turns a dream into a mission, and a mission into a reality, really just comes down to a process of setting goals. Throughout his career, Bill Clinton’s political aspirations and his ability to reach out to others have gone hand in hand. He made it a nightly habit to record, on index cards, the names and vital information of every person whom he’d met that day. After writing down the information about someone he just met, Clinton said, “I’m going into politics and plan to run for governor of Arkansas, and I’m keeping track of everyone I meet. Don’t wait until you’re out of a job, or on your own, to begin reaching out to others. You’ve got to create a community of colleagues and friends before you need it. Others around you are far more likely to help you if they already know and like you. Every time I make a call or introduce myself to people I don’t know, the fear that they might reject me is there. Then I remember the Big Wheel my father got me, and push ahead anyway. It’s not necessarily strong contacts, like family and close friends, that prove the most powerful; to the contrary, often the most important people in our network are those who are acquaintances.

  17. 4 out of 5

    Jacob

    This book goes into the Top 10 Must Reads that I recommend to everyone in every profession. The principles of "connecting" strike a nerve of truth that gives power to the actionable steps the author suggests. I love the new vocabulary that this book gives us in reference to networking. Essentially we learn in this book that relationships are our greatest assets and that our best relationships are those in which we create high value for people we care about. This is the skill that must be honed. This book goes into the Top 10 Must Reads that I recommend to everyone in every profession. The principles of "connecting" strike a nerve of truth that gives power to the actionable steps the author suggests. I love the new vocabulary that this book gives us in reference to networking. Essentially we learn in this book that relationships are our greatest assets and that our best relationships are those in which we create high value for people we care about. This is the skill that must be honed. Caring about more people and discovering how we can create more value for them.

  18. 5 out of 5

    Travis

    Typical Business 1.0 good-old-boy network "what can you do for me?" advice. If this guy asked me to lunch, I'd be immediately suspicious of his motives.

  19. 4 out of 5

    Alex Ristea

    My god. This was too wishy-washy and self-helpy that I had to put it down after 40 pages.

  20. 5 out of 5

    Clint Hyden

    This was a great book about what networking really is. It's about sharing information with people, not just about managing transactions with people. Here are some quotes that I liked from the book. 1. …being a connector is not about managing transactions, but about managing relationships. P8 2. I learned that real networking was about finding ways to make other people more successful. It was about working hard to give more than you get. P9 3. Every successful person I’ve met shared, in varying degre This was a great book about what networking really is. It's about sharing information with people, not just about managing transactions with people. Here are some quotes that I liked from the book. 1. …being a connector is not about managing transactions, but about managing relationships. P8 2. I learned that real networking was about finding ways to make other people more successful. It was about working hard to give more than you get. P9 3. Every successful person I’ve met shared, in varying degrees, a zeal for goal setting. Successful athletes, CEOs, charismatic leaders, rainmaking salespeople, and accomplished managers all know what they want in life, and go after it. P23 4. A goal is a dream with a deadline. P25 5. Goal setting: 1) Find your passion 2) Putting goals to paper 3) Create a personal “Board of Advisors” 6. Those that had built businesses and climbed the corporate ladder with amazing speed were those who could confidently make conversation with anyone in any situation. P 145 7. In my initial conversation with someone I’m just getting to know, whether it’s a new mentee or simply a new business contact, I try to find out what motivations drive that person. It often comes down to one of three things: making money, finding love, or changing the world. P161 8. … health, wealth, and children affect us in ways other acts of kindness do not. P165 9. Real power comes from being indispensable… coming from being a switchboard, parceling out as much information, contacts, and good will to as many people – in as many different worlds – as possible. P174 10. The ability to distribute knowledge in a network is fairly easy to skill to learn. a. ID some of the leading thinkers and writers in your industry b. For business bestsellers, check out the Wall Street Journal’s list in the Personal Journal section on Friday. c. Buy the book, read it, and take some notes summarizing the Big Idea, a few interesting studies or anecdotes, and why it’s relevant to the people you’re thinking about d. Now pick a few people, some of whom you know well and some you don’t, and email them your work. e. All you have to say is “Here are some cool ideas I think you’d like to be on top of.” P 176 11. To paraphrase Dale Carnegie: You can be more successful in two months by becoming really interested in other people’s success than you can in two years trying to get other people interested in your own success. P177 12. Even a Harvard MBA…is no substitute for personal initiative. If you can’t find an outfit to join that allows you to make a difference, then recognize what you do have to offer – your particular expertise, contacts, interests, or experience. Rally people behind them and make your own difference. p263 13. Life is about work, work is about life, and both are about people. P293

  21. 4 out of 5

    Phoebe Tran

    Having read many books in the past about the art of networking and how to build connections for a successful life and career, I find Keith Ferrazzi's "Never Eat Alone" to be an especially great book on this subject. Many of the ideas here are not revolutionary or new since the concept of networking has become, as the author puts it, a "lingua franca of our times". Of course, you'll find chapters on well-worn topics, such as "being interesting," "follow your passion", or "the art of small talk". Having read many books in the past about the art of networking and how to build connections for a successful life and career, I find Keith Ferrazzi's "Never Eat Alone" to be an especially great book on this subject. Many of the ideas here are not revolutionary or new since the concept of networking has become, as the author puts it, a "lingua franca of our times". Of course, you'll find chapters on well-worn topics, such as "being interesting," "follow your passion", or "the art of small talk". Nonetheless, this book is a great read for 2 specific reasons: (1) making connections should be a lifestyle choice, rather than an opportunistic chore one does occasionally to advance in life; (2) it is possible to cultivate a mindset and a set of skills to establish sincere and worthwhile relationships in today's world. Some books have become overly cynical about why and how we connect to others. Networking has often been treated as a kind of trickery or manipulation à la Machiavelli, a necessary means to achieve specific ends, such as finding a job, or moving up the power ladder. Ferrazzi's book was able to tread a delicate balance between advocating authenticity and kindness in building relationships and giving practical advice on how to network effectively and maintain different kinds of professional and personal contacts (close friends, acquaintances, super-connectors, gatekeepers, etc.) Most importantly, some of the advice on sincerity in this book does not stray far from insights in classic books, such as Dale Carnegie's How to win friends, but it is updated for situations in the contemporary workplace, incorporating the existence of social media, new technology or events specifically designed to facilitate networking. Gathering this much praise from me, this book is not without flaws. Many reviewers were put off by Ferrazzi's "boastful" accounts of his own networking prowess. True, most of his real-life anecdotes are from his own life and not from other people's. He does sometimes go on about all his famous and powerful friends and his shiny networking achievements. However, the author's stories reflect his proactive and continued quest to build meaningful connections, despite his humble working class beginning. Ferrazzi realized early in life the importance of relationships and has since worked out ways to mitigate the difficulties of starting and maintaining connections (warm the cold calls, follow up, provide social arbitrage, and don't keep score, etc.) Overall, Never Eat Alone is worth reading if you are in search for the ins and outs of networking and to learn how to manage and advance your career in today's world.

  22. 5 out of 5

    Jamie

    2.5 stars. What I liked: The book has some helpful pointers for those who are shy or who are not inclined to engage with strangers. I would recommend it for new professionals. I think it is also helpful that the author emphasizes that it isn't easy, or natural, even for extroverts to put themselves out there all the time. I also appreciated that he shared some of his rejections, showing that even the best networkers strike out sometimes. What I didn't like: Sometimes the author is too braggy , wh 2.5 stars. What I liked: The book has some helpful pointers for those who are shy or who are not inclined to engage with strangers. I would recommend it for new professionals. I think it is also helpful that the author emphasizes that it isn't easy, or natural, even for extroverts to put themselves out there all the time. I also appreciated that he shared some of his rejections, showing that even the best networkers strike out sometimes. What I didn't like: Sometimes the author is too braggy , which is off-putting. I thought I was going to relate to his blue collar background, but all of his bragging came across as trying too hard to prove himself. Some of his tactics sound highly obnoxious and I doubt he understands how they come across. Who, upon landing from a flight, calls an acquaintance to say "I'm in town but I don't have time for you". Really? I very much doubt his assertion that the friend will just be glad to hear from you at all. I would immediately delete this person from my contacts. I'm also not sure I agree with his claim that you should get personal quickly. Nothing screams "needy" like someone sitting next to me at a conference who wants to talk to me about a recent breakup. I guess "personal" is very relative.

  23. 4 out of 5

    Mallory

    I honestly don't get why people rave about this. I didn't find anything insightful in it. Even before I got to the parts where he praises Donald Trump's networking "skills," I could tell he subscribes to that style of manipulation/inflated self worth. The advice is all trivial, nothing you haven't heard a dozen times before. Skip it.

  24. 4 out of 5

    Aaron Carpenter

    I've been doing it wrong! Up until reading this book, I thought conferences were all about listening to keynote speeches / sermons, and then I wondered when all the "conferring" was supposed to happen! Looking back, I can see how some of the best conference outcomes were the relationships built through them. And that's the essence of Ferrazzi's book - how to build and sustain relationships that create synergy and upward mobility. I can think of many applications of his principles and tactics, wh I've been doing it wrong! Up until reading this book, I thought conferences were all about listening to keynote speeches / sermons, and then I wondered when all the "conferring" was supposed to happen! Looking back, I can see how some of the best conference outcomes were the relationships built through them. And that's the essence of Ferrazzi's book - how to build and sustain relationships that create synergy and upward mobility. I can think of many applications of his principles and tactics, which he lays out very specifically, beyond the Fortune 500 CEO context in which this book is set. And it's that context that gets 3 instead of 4 stars. I grew weary of the rich and powerful author's endless self-references. Yes he's successful, and he gives credit where credit is due. But I have a feeling that an undergrad from Yale and an MBA from Harvard have a lot to do with his connectedness. Undoubtedly he's a connector, and undoubtedly a lot of us have a lot to learn from him. And if you don't mind being reminded of this every couple of pages, this is the book for you! That said, it's often an enjoyable read, and I found a lot here that I intend to put into practice. I am sure I will be referring to this book in the future. I recommend it to anyone in the people business, which just happens to be everyone.

  25. 4 out of 5

    Bach Tran Quang

    Cuộc sống của chúng ta là tổng hòa của các mối quan hệ, những mạng lưới đầy phức tạp và đan xen. Đây là cuốn sách cần phải đọc để học được những cách thức tối ưu hóa những mối quan hệ đã, đang và sắp có của bạn. Không chỉ trong công việc mà còn trong cuộc sống. Đời sẽ bớt cô đơn đi một chút, Công việc sẽ dễ thở hơn một chút và tôi tin là cơ hội cũng sẽ đến nhanh hơn nếu chúng ta biết nắm bắt và tận dụng mạng lưới do chính tay ta dệt nên. Bản dịch này không tốt lắm, một số câu văn được biên tập chư Cuộc sống của chúng ta là tổng hòa của các mối quan hệ, những mạng lưới đầy phức tạp và đan xen. Đây là cuốn sách cần phải đọc để học được những cách thức tối ưu hóa những mối quan hệ đã, đang và sắp có của bạn. Không chỉ trong công việc mà còn trong cuộc sống. Đời sẽ bớt cô đơn đi một chút, Công việc sẽ dễ thở hơn một chút và tôi tin là cơ hội cũng sẽ đến nhanh hơn nếu chúng ta biết nắm bắt và tận dụng mạng lưới do chính tay ta dệt nên. Bản dịch này không tốt lắm, một số câu văn được biên tập chưa kỹ. Nhưng dù sao, rất nên có trong tủ.

  26. 4 out of 5

    Craig Kissho

    Catchy title but this book bored me to tears. I stuck with it for a few months, reading bit by bit, hoping that somewhere i could discover some gem of a wisdom. But each passing day I got more and more nauseated and finally decided to just file it for good. Nothing new in here, just the same run of the mill advice on how to build contacts. Most of the book sounded insincere, cliched - and some parts just sounded like bs to me. The bragging n self congratulatory tone were rally tiring.

  27. 5 out of 5

    Mariam

    "Never Eat Lunch Alone" – On how to build relationships in all walks of life with depth and meaning.

  28. 5 out of 5

    Theigbobandit

    The one book that could get me to see how networking ties in with my long term goals

  29. 4 out of 5

    Katka

    S navazováním a rozvíjením vztahů celý život bojuji. Jsem introvert z relativně asociální, mononukleární rodiny, která udržování vztahů nikdy nepřikládala zase tak velký význam. Alespoň to jsou mé dojmy. Teprve postupem času jsem přicházela na to, že vztahy jsou hodně důležité pro práci a život obecně. Keith mi pomohl dívat se na vytváření vztahů a sítí trošku efektivnějším způsobem. Uvědomila jsem si, že je třeba se jim věnovat soustavně a cíleně. A hlavně se jsem odbourala svou obavu z využívá S navazováním a rozvíjením vztahů celý život bojuji. Jsem introvert z relativně asociální, mononukleární rodiny, která udržování vztahů nikdy nepřikládala zase tak velký význam. Alespoň to jsou mé dojmy. Teprve postupem času jsem přicházela na to, že vztahy jsou hodně důležité pro práci a život obecně. Keith mi pomohl dívat se na vytváření vztahů a sítí trošku efektivnějším způsobem. Uvědomila jsem si, že je třeba se jim věnovat soustavně a cíleně. A hlavně se jsem odbourala svou obavu z využívání ve vztazích jednou či druhou stranou díky tipu, dívat se na každého nového člověka jako na potenciálního celoživotního kamaráda či kamarádku. Knížka obsahuje i pár velmi užitečných a strukturovaných tipů a ukázek toho, jak se navazování a budování vztahů můžete organizovat. Přesně takový podnět, inspiraci a informace jsem dlouho hledala. :)

  30. 4 out of 5

    Kuncoro

    This book is highly practical (on how to network), while at the same time also insightfull. The elaborations usually starts with a broader idea on networking, followed by stories based on Ferrazzi's experience that we can follow. As any book that's highly practical, some example from this book felt outdated, or not really suitable to me personally. So I take those as a different perspective which broaden my view. Also a reader for sure need to derive the examples to his/her own style to make the This book is highly practical (on how to network), while at the same time also insightfull. The elaborations usually starts with a broader idea on networking, followed by stories based on Ferrazzi's experience that we can follow. As any book that's highly practical, some example from this book felt outdated, or not really suitable to me personally. So I take those as a different perspective which broaden my view. Also a reader for sure need to derive the examples to his/her own style to make them work. No chapter in this book a boring read, mainly because of its authenticity and his fascinating story telling. I am glad that Ferrazzi not only shared his success story but also some mistakes he made early in his career. Overall this book is a great read.

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